APRIL 20-23, 2026
📍Las Vegas, NV










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The Symposium is the annual meeting of the Sports Events & Tourism Association (Sports ETA), the non-profit trade association for the sports events and tourism industry since 1992. The Symposium features dozens of education sessions, countless networking opportunities, and business development appointments in the Sports Marketplace – where hundreds of sports destinations, industry partners, and event owners meet with the goal of producing measurable ROI for their organization, elevating their sports events, and improving the quality of life in their destinations.
Value Delivered
Grow professionally, exchange ideas, and drive more business at one of the largest gatherings of top executives in the sports events and tourism industry.
Plan The Perfect Activation
Showcase your brand with ease to hundreds of destinations & event owners gathered at the Symposium.
The Numbers Speak for Themselves:
98% of attendees recommend the Symposium to a colleague
1,200+ attendees including over 200 sports events planners
92% of attendees have a role in decision making
19,000+ scheduled appointments at the 2025 Symposium
Corporate Sponsorship Opportunities
Choose the activation level that works best for you

Elevate your brand's presence to the highest level with our Elite sponsorship, offering prime logo recognition, multiple registrations, exclusive social tickets, and a full-page Marketplace Ad at the dynamic Sports ETA Symposium.
INCLUSIONS
3 Symposium Registrations
Logo recognition on all digital marketing assets and signage onsite
Full Page Marketplace Ad
4 Event Owner Social Tickets
Activation Options
Registration & Member Services*
Rest & Recharge Lounge
Opening Breakfast
Closing Luncheon
Keynote Luncheon
Monday Extra Innings Social
Tuesday Extra Innings Social
Wednesday Extra Innings Social*
“Overtime” Closing Party
Technology Booth
State of the Industry Annual Report Partner*
Marketplace Fun & Games Zone
Member Awards
Hall of Fame
(*) Denotes sponsorship activation already fulfilled
Activation Options

Ignite your sponsorship impact with the Premier tier, featuring prominent logo visibility, registrations, premium Marketplace Ad space, and exclusive Event Owner social tickets, all amplifying your influence at the Sports ETA Symposium.
INCLUSIONS
2 Symposium Registrations
Logo recognition on all digital marketing assets and signage onsite
Full Page Digital Marketplace Ad
3 Event Owner Social Tickets
Activation Options
Marketplace Signage
Marketplace Refreshments
Marketplace Breakfast
Marketplace Lunch
Mobile App
MVP Reception*
Event Owner Locker Room
Appointment Portal
STS Spring Course
Marketplace Puppy Booth
Symposium Photos
(*) Denotes sponsorship activation already fulfilled
Activation Options

Secure your position as a key player in the sports events and tourism industry through the Official sponsorship, encompassing logo exposure, registrations, a full-page Marketplace Ad, and coveted Event Owner Social Tickets.
INCLUSIONS
1 Symposium Registrations
Logo recognition on all digital marketing assets and signage onsite
Full Page Marketplace Ad
2 Event Owner Social Tickets
Activation Options
Attendee Wifi*
Education Sessions (3)
Name Badges*
Hotel Room Keys*
DJ & Daily Entertainment
Event Owner Marketplace Amenity Item (4)*
TED Talk Marketplace Stage
First Timer Information Session
Marketplace Golf*
Bathroom Amenities
Monday Marketplace Setup Refreshments
Attendee Water Stations
Symposium Sustainability
Charging Stations
(*) Denotes sponsorship activation already fulfilled
Activation Options
Options are available to extend your Symposium Sponsorship to a Corporate Sponsorship level that can include year long advertising opportunities as well as other Sports ETA educational events throughout the year such as webinars, 4S Summit, Women’s Summit, Chief Executive Summit, and more. Please contact Rebecca Myles at Rebecca@SportsETA.org to discuss custom-enhanced options.
Pitch us a new activation!
Do you have a new idea for an activation that you would like to talk through? We are all ears! The sky's the limit when it comes to activation opportunities at Symposium. We are always open to discussing new ideas that align with your internal campaigns and messaging. Reach out to schedule a time to ideate with us.
What our community has to say
Real feedback from our Sports ETA Symposium family

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